Empowering Startups with Strong Brands
Creating impactful brand designs that give startups a competitive edge.
You have the great idea, now let’s get you a great brand!
80%
Of consumers state that trust and authenticity is key when choosing a brand
55%
Of consumers are more prone to buy if they love a brand’s story
90%
Of snap judgements about a product can be based on colour alone
The pickling process
Your essence is already there, I will guide you find in the core of your business what can connect with your audience and translate it into long lasting brand identity.
Sowing
What you’ll become it’s in your core.
Let’s talk about your purpose, your great idea and what you’ll grow to be.
Blooming
Each flower is unique.
Let’s discover your uniqueness and personality: how you show up in the business world.
Harvesting
Time to harvest the fruit.
Once we know what we are and how we bloom, let’s translate that into your visual identity.
Pickling
Design is meant to last.
Let’s fine tune and equip your brand with all the assets needed to be future-proofed.
“I highly recommend Irene to find your brand voice, logo and characteristics! Through a well-guided process, Irene will help you get to the core of what you’re trying to express”
-Paolo, co-founder of sumbios
SERVICES
Branding packages
Ready to harvest
This is for you if you have come a long way, your core business is all figured out, now you need a brand that translates your values into powerful visual design.
You get:
- Discovery call
- Pre-recorded strategic workshops
- Basic elements: Typography and brand colours
- 1 round of revisions
- Brand style guideline
- Master files
Full service gardener
This is for you if you have an amazing idea and need help synthesising your purpose to communicate it effectively through brand design.
You get:
- Discovery call
- Live strategic workshops
- Basic & advanced elements: Typography, brand colours, tone, message, supporting elements.
- 2 rounds of revisions
- Brand style and communication guidelines
- Master files
New season in the pickle farm
This is for you if you are some years into your entrepreneurial path, you have a good working business up and running and you started with the MVP in your brand design. Now you want to revitalise your business with a new look and feel to level up.
You get:
- Discovery call
- Live strategic workshops: what’s working and what not
- Basic and advanced assets: Typography, brand colours, tone, message, supporting elements.
- 2 rounds of revisions
- Brand style and communication guidelines
- Master files
“Irene made the process of designing and creating a brand identity really fun and enjoyable! Even when we wanted to change elements in the last sessions, she accommodated the changes very well!”
-maximilian, co-founder of sumbios
Why Pickled Brands?
I believe each brand is unique and I want to make sure you have all the tools available to communicate that to your audience.
Guided workshops
To discover the depths of your brand.
Customised approach
To give you the tools to talk to your audience.
Strategic Branding
To align your unique why with your what and how.
Brand guidelines
To be coherent in your marketing efforts.
Who’s behind Pickled Brands?
Hi, I’m Irene and I can make your startup show its true colours.
My way towards branding started with a flight. The first brand I felt connected to was an airline. The nervousness of my first solo trip was exchanged with excitement after sitting on the plane and reading the inflight magazine (something most airlines nowadays diminish).
That magazine was talking directly to me, feeding my love for travelling with curiosities and beautiful projects all over the world.
I understood how powerful a brand is when they know what their users need both in a practical and emotional way.
That experience alone brought me here. After studying design and sustainable development along with my passion for user and human experiences, this is my contribution:
I want to help you bring your brand to life and talk directly to your audience.
Ready to pickle your brand?
Just fill out the form below and I’ll get back to you within 24 working hours.
You can also drop me an email at irene@pickledbrands.com